dxlogy ltda (CNPJ 58.737.597/0001-31) operates dxlogy.com, a practitioner platform for digital transformation leaders. Registered office: Rua Bernardo Guimarães, 20, Funcionários, Belo Horizonte, MG, 30140-080, Brazil.
dxlogy is available worldwide. Rather than apply a different standard in each country, we hold all personal data to a single global standard built on the UK GDPR and the EU GDPR, and we extend the rights set out below to every user wherever they live. Where your local law gives you more, that law applies as well.
Name and email address (when you register or subscribe)
Your responses to the DX Pulse diagnostic (28 questions)
Your score results and action plan data
Purchase history and payment confirmation (not card details)
Messages sent to EVA, our AI advisor
Usage data such as pages visited and time on site
Why we collect it
We process your data to:
Deliver the DX Pulse diagnostic and your results report
Send the Future of Transformation newsletter (with your consent)
Process purchases and deliver digital products
Provide EVA AI advisory responses
Improve the platform using anonymised, aggregated data
Our lawful basis for processing is: your consent (newsletter, EVA, Pulse diagnostic), performance of a contract (purchases), and legitimate interests (platform improvement using anonymised data).
We do not sell your data. We do not share individual responses with third parties.
How long we keep it
Account data: retained while your account is active, deleted within 30 days of account closure on request
Purchase records: 7 years (legal requirement)
Newsletter consent: until you unsubscribe
Pulse responses: retained to support your 90-day programme, then anonymised
Your rights
Wherever you live, you have the right to: access your data, correct inaccuracies, request deletion, restrict or object to processing, receive your data in a portable format, and withdraw consent at any time. We never treat anyone differently for exercising a privacy right.
If you want to complain about how we handle your data, write to us first and we will try to resolve it. You can also go to the regulator where you live. In the United Kingdom that is the ICO (ico.org.uk). In the European Union and the EEA it is your national data protection authority. In Brazil the LGPD gives you these same rights and the regulator is the ANPD (gov.br/anpd). In California, the CCPA and CPRA give you the right to know what we collect, to delete it and to opt out of sale or sharing: we do not sell or share personal data.
We are based in the United Kingdom and the processors listed above operate in the United Kingdom, the European Economic Area and the United States, so your data may be transferred outside the country where you live. Where that happens we rely on the UK International Data Transfer Agreement, the UK Addendum, or the European Commission Standard Contractual Clauses, together with the technical and organisational safeguards each processor maintains. You can ask us which safeguards apply to your data at hello@dxlogy.com.
We may update this policy. The date at the top of this page reflects the most recent revision. Continued use of the platform after an update means you accept the revised policy.
Summary
dxlogy (dxlogy ltda, CNPJ 58.737.597/0001-31) is a digital transformation ecosystem for practitioners and leaders. We operate at dxlogy.com. For any privacy-related questions, contact us at hello@dxlogy.com.
We collect your name and email address when you register or sign in via Google OAuth. We also collect usage data to improve the platform experience. We do not sell your data to third parties.
Your data is used to provide access to the dxlogy platform, personalise your experience, and send relevant platform communications. You may unsubscribe at any time.
dxlogy uses Google Sign-In to authenticate users securely. By signing in with Google, you agree to Google's Privacy Policy. We only access your name and email address.
When you sign in with Google, dxlogy accesses your name and email address only. We do not access your Google Drive, Gmail, contacts, calendar, or any other Google services.
Your name and email address are used solely to create and manage your dxlogy account, personalise your experience on the platform, and send you platform-related communications. We do not use your Google data for advertising or any purpose beyond platform access.
dxlogy does not sell, rent, or share your Google user data with third parties. Your data is not shared with advertisers, data brokers, or any external organisations. We use Base44 as our hosting and infrastructure provider, which processes data on our behalf under strict data protection terms.
Your data is stored securely on Base44 infrastructure. Access is restricted to authorised platform systems only. We apply industry-standard security measures to protect your personal data from unauthorised access, disclosure, or loss.
We retain your data for as long as your account is active. If you wish to delete your account and all associated data, email hello@dxlogy.com with the subject "Delete my account". We will process your request within 30 days.
dxlogy applies one global privacy standard, built on the UK and EU GDPR, to every user wherever they live. You can access, correct, delete or port your data, restrict or object to processing, and withdraw consent at any time. To exercise these rights, contact hello@dxlogy.com.
We are based in the United Kingdom and our processors operate in the UK, the EEA and the United States, so your data may cross borders. Those transfers are covered by the UK International Data Transfer Agreement, the UK Addendum or the European Commission Standard Contractual Clauses.
We may update this Privacy Policy periodically. The latest version will always be available at dxlogy.com/privacy.
dxlogy uses cookies to improve your experience and understand how the platform is used. By continuing, you agree to our Cookie Policy.